We strive to create exceptional value and deep satisfaction surpassing customer expectations. This includes that we take our responsibility as data controller to protect your personal data very seriously. Yamaha Motor Europe N.V., having its seat in the Netherlands and business address at Koolhovenlaan 101, 1119 NC Schiphol-Rijk, registered with the companies’ register under registration number [34084613] (YME), is the regional headquarters of the Yamaha Motor group in Europe, with its branch offices and group companies located in the European marketplace. It is responsible for coordinating the marketing, services, and sales activities of Yamaha Motor products in the European marketplace, including Yamaha motorcycles and scooters, marine outboard engines, WaveRunner water vehicles, boats, four-wheel All-Terrain Vehicles (ATVs), golf cars, snowmobiles, generators, snowthrowers and eBikes and the provision of services such as via our apps or MyYamaha.
YME's relationship with its group companies within the Yamaha Motor Group
As the regional headquarters, YME is the data controller for the processing of your personal data by, or on behalf of, YME, including its branch offices and subsidiaries in the European Economic Area. As a global company, we have group companies in different countries, including our parent company Yamaha Motor Co., Ltd. in Japan. These YME-subsidiaries and other group companies sometimes process your personal data and are responsible for the processing of your personal data together with YME, depending on these group companies' activities and responsibilities and also the country you are residing in. Yamaha Motor Co., Ltd. In Japan will for example also be responsible for quality assurance and product development purposes. In those situations, YME will remain the data controller, together with the relevant Yamaha Motor group company, and will be responsible for how your personal data are processed, how you are informed thereof, and ensuring your rights as a data subject. You can find a list of our group companies here. For simplicity, where we refer to "Yamaha Motor", "we", "us", or "our", in this Privacy Policy, we mean YME as the main data controller responsible for the processing of your personal data and all its other group involved as relevant joint data controllers. Yamaha Motor Europe N.V. guarantees that all Yamaha Motor Group companies have implemented the necessary technical and organizational measures to safeguard the security of your personal data in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation).
Our authorized dealers, distributors, and other partners
Depending on your choices and activities, we will receive from, or share, certain personal data with our dealers, distributors, and other third parties acting also as joint data controllers responsible for the processing of your personal data. This will take place to provide you a specific product or service you requested from us, our distributors, or dealers, or allow you to participate in one of our events or competitions. Depending on your choices and activities, such parties usually include authorized dealers, distributors, insurers, tour operators, event organizers, and social media providers. In addition to us, these parties are also responsible for the processing of your personal data. Where relevant, we inform you on such partners and other third parties and the division of responsibility for protecting your personal data specifically per topic below.
You may exercise your data protection rights before the relevant data controller(s) and contact us in relation to data protection related matters by using our contact details.
If your request to us is also related to the processing of personal data by dealers, distributors, partners or other third parties as joint data controller together with us, we will inform those parties and work with them to respond appropriately to your request. For more information on your rights, see here.