At a glance:
- We collect and process your personal data when you visit our website and if you provide information to us using the forms and other functionalities of our website, such as making a request to receive more information from your preferred authorized dealer on one of our products, apply for a test ride, or (pre-)book a special new Yamaha Motor product launched via our website, receive information on promotions, accessories, merchandise, events, purchase products online and fill forms related to specific marketing activities. Such requests will be shared with your authorized dealer responsible for handling your request.
- We will generally not share your personal data with other parties, except as stated in this Privacy Policy.
- Analytics and tracking user behavior: we also obtain general statistical data on which parts of our websites are visited by which demographics and how these parts are viewed and used. We obtain such insight on an aggregated and not on an individual basis. If you provide your consent via our cookie banner, your use and behavior on are website is being tracked by third party services we use, including analytics tools such as Google Analytics or Adobe Analytics, to obtain the statistical data. For further information on our use of and collection of your personal data by such third party services, please read our Cookie Policy.
- Social media: you can like and share content on our website via social media. If you do so, cookies of these social media providers may be placed, and these social media providers will collect your personal data.
Who is responsible for the processing of your personal data?
We are the data controller responsible for the processing of your personal data. If you made a request to your preferred authorized dealer, or customer service centre, for example for a test ride on a Yamaha Motor unit, we would provide your personal data to such authorized dealer or call centre, which might be an external company. The dealer is also a data controller responsible for the processing of your personal data, jointly with us, for the initial handling of your test ride or other dealer information request.
If you provide your consent via our cookies banner, third party cookies providers, such as Google and Adobe, will collect your personal data via the cookies used on our website. These parties are data controllers for the processing of your personal data for their own purposes. The third party tracking, advertising and social media cookies may allow these third parties, including social media providers, to track your browsing behavior across the internet and use it for their own purposes. We have no control over how they use your personal data. For further information about cookies, the information collected via cookies, and how we use such information, please read our Cookie Policy.
How did we obtain your personal data?
We collect and process your personal data in relation to our website, if you:
- Visit our website.
- Allow cookies when you visit our website, then we collect your interactions with our website.
- Provide information to us using the forms available on our website.
If you visit and use our website
When you use our website, we collect such information on your browsing behaviour and interests using cookies. For further information about our use of cookies, the information collected via cookies, how we use such information, and how you can withdraw your consent for cookies at any time, please read our Cookie Policy.
- Tracking your browsing behaviour on our website using cookies: if you provided your consent to the use of tracking/advertising cookies via the cookie banner on our website, the tracking/advertising cookies (from third parties) we use allow us to recognize your device and track your browsing behaviour. These cookies collect information on the content (products and other information) you viewed and track your (potential) product and services interests based on such browsing behaviour. Based on the information we collect via these cookies you consented to, we will make your and others' use of our website more user friendly, and efficient, and obtain insight for our general marketing campaigns, such as by understanding the products and services our (potential) customer demographics are interested in. Where possible, we have pseudonymized or anonymized your personal data before using the insights. For further information about our use of cookies, the information collected via cookies, how we use such information, and how you can withdraw your consent for cookies at any time, please read our Cookie Statement.
- Your social media use: you can like our website content using the social media buttons after clicking on the share button. If you do so, we will receive information on which content you liked. Furthermore, your social media provider will also receive your personal data. The social media provider may also be able to track your browsing behaviour across the internet. We have no control over which personal data such social media providers collect and how they process your personal data.
Which personal data do we process about you?
If you visit and use our website, we process your following personal data:
- IP address, in order to provide you with a localized experience.
- If you choose to make a request to your preferred authorized dealer, we will collect your email address and your request and provide such information to your selected dealer.
- Information about your questions, requests, or complaints you provide to us.
- Marketing opt-in preferences when you fill in forms on our website.
- (Pre-)booking information on the product you decide to book a newly launched product via our website, together with your full name, email address, address, phone number, preferred authorized dealer and driving’s license class. This will be shared with our distributors and your dealer to distribute the booked products when available.
- If you accepted targeting, advertising or social media cookies on our website, your browsing behavior and likely interests, such as viewed web content you have shown an interest in by clicking or viewing such content. The third party tracking, advertising and social media cookies allow those third parties, including social media providers, to track your browsing behavior across the internet and use it for their own purposes. We have no control over how they use your personal data. For further information about cookies, the information collected via cookies, and how we use such information, please read our Cookie Policy.
- If you use social media: you can like our website content using the social media buttons after clicking on the share button. If you do so, we will receive information on which content you liked. Furthermore, your social media provider will also receive your personal data. We have no control over which personal data such social media providers collect and how they process your personal data.
- If you interact with your preferred authorized dealer by booking a test ride for a Yamaha Motor product, the dealer will receive your full name, date of birth, e-mail address, phone number, address, driver license number and your request. If you wish so, we will contact you after your test ride to request your feedback on the test ride and whether you are interested in the product.
Why do we process this personal data and what are the legal grounds for processing your personal data?
We use your personal data for the following purposes, based on the following legal grounds applicable to the listed purposes:
Purposes
Legal grounds
- To track your behaviour on our website and your interests in an aggregated manner.
- To improve our website, and offerings, and tailor our (general) marketing campaigns better to the interest of our (potential) customers interested in our products or services.
- To allow you to easily like or share our website content via social media.
- To allow you to use the functionalities of our website, such as requesting a test ride or more information about one of our products or services from your preferred authorized dealer, or (pre-)book a newly launched Yamaha Motor product.
Consent:
- If you provide your consent to the use of tracking, advertising, and social media cookies, we will use your personal data for the mentioned purposes by collecting information on your browsing behaviour to determine your interests and allow you to easily share content. For further information about cookies, the information collected via cookies, and how we use such information, please read our Cookie Policy [https://Yamarin Cross.com/en/cookie-declaration].
- If you make a request to your authorized dealer, such as a test ride, (pre-)booking, or product information request, we need to provide your personal data to your dealer based on your request.
- After your test ride, if you provided consent, we will contact you after your test ride to request your feedback on the test ride and whether you are interested in the product.
- Please read our Cookie Policy for how you can withdraw your consent for cookies at any time.
- You can withdraw your consent at any time at the bottom of every marketing message, such as newsletter, you receive, or by contacting us using the contact details below. Withdrawing your consent will not affect the lawfulness of our use of your personal data before your withdrawal.
- To exercise or defend legal claims.
- To handle and document your questions, requests, or complaints.
- To monitor and verify the handling by the authorized dealer of your request, including your (pre-)booking of a newly launched Yamaha Motor product.
Legitimate interests:
We may process your personal data as necessary for achieving our and/or others' legitimate interests. We have a legitimate interest to properly handle any requests, questions, or complaints made to us together with the authorized dealer, and monitor and verify the proper handling thereof. We will also have a legitimate interest to process your personal data in case of any disputes, and to respond to, handle and document your inquiries and requests.
- To maintain the security in general and of your use of our website.
- To comply with a legal obligation, including court order, and accounting and archiving requirements.
Legal obligation:
We process personal data when necessary to comply with one of our legal obligations. We are required to ensure the security of our processing of personal data.
How long do we retain your personal data?
We will not retain your personal data longer than necessary in relation to the purposes for which the data are processed. This means that:
- If you contact us with a question, request, feedback, or complaint, we will delete your personal data within 1 year after handling your question, request, feedback or complaint and within 6 months after your requested test ride took place, unless we need your personal data longer to comply with the applicable law or for the establishment, exercise, or defense of legal claims.
- In relation to cookies, please see our Cookie Statement for the information collected and applicable retention periods of cookies that are placed via our website.
Who will have access to your personal data?
Your personal data will be processed by persons working for or on behalf of us on a need-to-know basis for the purposes described above. We also use services of third parties who processes your personal data on our behalf, acting as a data processor, such as for providing hosting services. In each case, we have concluded appropriate data processor agreements in line with the applicable data protection laws. In addition, the following parties may receive your personal data as (joint) data controllers:
Category of recipient
- Social media provider: your personal data will be shared with the relevant social media provide if you use the social media buttons on our website and decide to share content from our website.
- Dealer: if you choose to make a request to your preferred authorized dealer via our website, such as a test ride or more information on a product, the dealer will receive and handle such request.
- Distributor: if you (pre-)book a newly launched Yamaha Motor product via our website, your personal data will be shared with our distributors to properly allow the allocation and distribution of the product.